Your rental property in Winter Park and Orlando needs a strategic marketing plan to ensure you get it leased quickly to great tenants. Today, we’re explaining some of the key elements you need to include in your marketing and advertising plans.
Property Management Orlando: Cast a Wide Net
Online and On Site Advertising
When advertising, you can get a lot of exposure via the internet. Advertise on several high quality websites like Realtor.com, Trulia, Zillow, Craigslist, Rentals.com and the property manager’s website or the MLS. Get exposure to Realtors as well as individual tenants because Realtors will help you rent your property. Put up yard signs if you can, and utilize signs in windows and street bandit signs. Postcards can be sent out, and you can put out information via magazines or newspapers. Get good overall exposure. Pictures and Descriptions Within that marketing, make sure you’re also providing good quality pictures so people can see what they’re getting. A picture is worth a thousand words and it can help sell your property. Don’t settle for one or two pictures; have a collection of great photos. If a website allows 20 or 30, post that many on there with your listing. Highlight certain things. Kitchens and bathrooms are important photos to include, and take pictures of your amenities as well, such as playgrounds in the area or a community pool. In your description, mention the schools or if you’re close to transportation. Advertise anything that makes your property a little different. Mention high ceilings or stairs, and be descriptive. Use adjectives that allow the prospective tenant to know what you’re offering. It’s an opportunity to entice people into seeing the property and filling out an application.
Market and advertise effectively and efficiently to as many people as possible. If you have any questions about Orlando property management or marketing your rental home, please contact us at Morehouse Realty. We can help make your property management experience better.
